Elevating User Experience

01 OVERVIEW

This case study showcases how I integrated myself in an existing team and learned new ways of working.

02 ROLE

Standing on my feet

As my first project in a corporate setting, this project was about diving head first into a new way of working and soaking up the knowledge of the team I worked with.
Throughout the project, I used the double diamond design model.

03 KEY CHALLENGES

Breaking Inflexible Barriers

Challenge

My previous design projects were similar to waterfall methodology. My challenge for this project was to learn what agile working was and how I needed to adapt my way of working.

Solution

Read what agile methodology is and how that applies to my role.
Presented work in progress (WIP) designs to the developers for initial feedback.

User Satisfaction

Challenge

Feedback from potential users of the tool highlighted that the current landing page did not offer enough information on what the tool offers. My challenge was to create a balance to cater to existing users as they will be familiar with the current design as well as incorporating feedback from potential users.

Solution

Began by carrying out a review of the existing landing page to inform which features users have said they like and which were not necessary to keep.

04 UI DESIGN

Tweaking design

As the tool is existing there is a design system and colour palette to follow.
For the landing page I added two additional colours to keep a clear differentiation between the illustrations and the call to action.

05 TAKEAWAY

Reaching Publication

Winning moments

  • Great collaboration: Successfully adopted the agile way of working and enjoyed working with developers.

  • Design improvements: While designing the landing page I saw the potential for design improvement to the navigation bar which was later implemented.

  • Reaching Publication: Seeing the updated landing page published.

Lessons Learned

  • Not perfect: Learned to share WIP designs and work in a more collaborative design process.

  • Dev jargon: It is ok to raise my hand when I don’t understand terminology.

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